Félix José Pascual Miguel, Emiliano Acquila Natale , Ángel Hernández García , Miguel Ángel Conde González
Engineering education is increasingly introducing business administration and management courses in order to adaptengineering curricula to the needs of the labor market and 21st century competencies. Traditionally, business simulationgames have proved their efficacy in enhancing learning of business-related subjects in graduate and post-graduate courses.However, business simulation games focus on training on operation of traditional markets, characterized by a strongemphasis on manufacturing, promotion and distribution of physical goods, and thereby they might not be suitable to applyconcepts specific to the digital and services economy. This research covers this gap by presenting a new business gamesimulation tool adapted to this new economy. The paper outlines the design and implementation of such a tool, and itproposes an instructional plan that uses the tool in order to fulfill the new training needs of engineers in business andmanagement courses.
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