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Effects of ideology on citizen evaluation and satisfaction with local administration

  • Autores: Enrique Carreras Romero Árbol académico, Ana Carreras Franco Árbol académico
  • Localización: Metodología de encuestas, ISSN 1575-7803, Vol. 15, Nº. 1, 2013, págs. 27-55
  • Idioma: inglés
  • Títulos paralelos:
    • El efecto de la ideología en la evaluación ciudadana y la satisfacción con la administración local
  • Enlaces
  • Resumen
    • español

      En las últimas dos décadas, los politólogos han comprendido que el paradigma de la satisfacción, procedente de las escuelas del marketing y de la gestión, podría ser de aplicación para explicar la satisfacción del ciudadano con un proveedor público. Otra línea de investigación también ha comprobado los efectos de la ideología sobre la evaluación de la acción pública. Sin embargo, el estudio de cómo la ideología acaba afectando al mecanismo calidad-satisfacción no ha sido suficientemente examinado. El principal objetivo de esta investigación es explorar la influencia de la ideología personal en la relación de la calidad percibida con la satisfacción. Estos resultados podrían ser relevantes para el debate sobre la conveniencia de utilizar datos subjetivos como una métrica válida de la eficacia de la acción administrativa. A partir de los datos de una encuesta realizada en nueve ciudades españolas y aplicando la técnica de las ecuaciones estructurales, hemos comprobado que la ideología no atenúa la fuerza de la relación entre calidad percibida y satisfacción, al menos en estos contextos específicos, sino que estaría mostrando algunas pautas de influencia no esperadas.

    • English

      During the last two decades political scientists have found that the satisfaction paradigm, derived from marketing and management schools, could be applied to explain citizen satisfaction with a public provider. Another line of research has also examined the effects of ideology on the evaluation of public action. However, the study of how ideology affects the mechanism of quality-satisfaction has not been carried out in sufficient depth. The principal objective of this research is to explore the influence of personal ideology on the perceived-quality satisfaction relationship. These results may be relevant to the debate about the convenience of using subjective data as a valid metric of the efficacy of administrative action. Using data from a survey carried out in nine Spanish cities, as well as structural equations techniques, it has verified that the ideology may not only be attenuating the strength of the relationship between perceived quality and satisfaction, at least in these specific contexts, but may also be showing some unexpected patterns of influence.

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