Resumen de Decision making of a business-intellingent manager

Burçin Güçlü

• The purpose of my thesis is to let daylight into some behavioral phenomena that arise in the context of decision making using business intelligence. The theories that I have established to explain these phenomena have a common ground: the risk behaviour.

  First, I empirically demonstrate the perils of complexity and information overload in the context of managerical decision making using business amalytics. Later, I conduct and exploratory research on the scientific communication of risk behavior in managerical studies. Finally, I conclude with my prospects regarding the current research that I am conducting.